I’ve previously been at


Featured Work

Past Clients

HEALTHCARE
Abbott
Amedisys
American Dental Association
American Medical Association
Genomic Health
GlaxoSmithKline
Signify Health
Vitas Healthcare

STARTUPS
Generation Tux
Restaurant.com
Signify Health
Shotgun
zTailor

CONSUMER GOODS
Frito Lay
Kellogg’s
Kraft Foods
Nike
Nespresso
Oscar Meyer
Pepsi
Proctor & Gamble
Salon Selectives
S.C. Johnson
Sharpie

FINANCIAL SERVICES
AAA
Aviva
Allstate Insurance
Bank of Siam
Berkshire Hathaway
CBOE
CNA
Dun & Bradstreet
Intralinks
Irwin Mortgage
Mortgage101
Northern Trust
T. Rowe Price
Zurich Insurance

AUTOMOTIVE
BMW
Toyota

TRAVEL
Delta
Exclusive Resorts

MEDIA
CBS Sports
HBO
LA Times
Major League Baseball
PBS

TECHNOLOGY
Autodesk
Comcast
eBay
Microsoft
Nokia
Intel
Samsung
Palm
Paypal
PWC
Yaskawa Robotics

E-COMMERCE
Ace Hardware
Best Buy
EVI Industries
Linens-N-Things
Liz Claiborne
OfficeMax
Petco
Polo/Ralph Lauren
RadioShack
Sports Authority
Target
Timberland
Ulta Cosmetics
Walgreens
Walmart

Hi, I'm Bill Bulman.

I am a hands-on product design leader based in Chicago, specializing in mobile, web applications, websites, creating design systems, data visualization, and personas/user journeys.

I am currently a freelance hands-on product design leader. You can reach me on Linkedin↗ and via bbulman@gmail.com↗.

Co-led the Experience Design consulting practice comprised of over 30 designers, researchers, and strategists across the US and Europe. Grew revenue from 350K to 22M in 4 years.

Established an internal design agency for Avanade/Accenture with 165 designers in 15 studios/24 countries, resulting in over $100 million in yearly revenue, while keeping employee attrition less than 2%.

Built design team of 11 in the US/Canada/UK to modernize a collaboration and production management platform for the film and vfx industries, leading to a 50% increase in CSAT and a 70% increase in onboarding success.